I recently overheard someone telling someone that the first someone had only two passions in his life ; Channel 14 & Channel 23. The first being Sony & the 2nd one being ESPN STAR. Before you want to utter some obscene words for the 'Someone no. 1', take a peek into yourself and you will be embarrassed at yourself 'cos one of these channels or some other ones will also be your unrealized passion!
Television is a family member for not just the 2 someones but for the trillions around the globe. As a matter of fact some countries have used the TV to set benchmark for poverty. So if you don't own one you might be graded as below poverty line and will be eligible for governmental schemes. Well let's tone down the exaggeration a bit and still tread the basic line about the importance of TV in our lives.
TV is used by some for entertainment, many for revenue generation and lot for halving their stress. The abstractness of the box has not deprived it of evolution though! So if you had only the Doordarshan in the 80's and Star TV in the 90's, now you have channels growing rapidly than virus itself. Soap was no longer only a chemically created product for cleaning related activities but it got synonymous with the uncountable length of running saga of on screen families.9 o'clock news became 24 x 7 news channels and growing. Chitrahaar & Chayageet made space for MTV & Channel V, two of the most popular of the numerous music channels. NFDC's short animated films about national integrity got dwarfed in front of channels dedicated to animation alone. If 'Buniyaad' entertained us with the traditionally north Indian family drama , Ekta Kapoor and other turned this into the wheels of money making bandwagon.
In all this crazy frenzy world of TV, the one thing that made the most of the chaos was cricket. When India won the world cup in '83, we were not privileged to see the moments of the spectacle, be it Srikanths flurry or Amarnath's golden delivery to remove Dujon or the divine backward running catch of Kapil of Viv Richard's bat. The country woke up to the news by listening to the still and evergreen Radio. But with the evolution of TV, we now have make a choice between 2 matches running parallel in different continents of the world. Yuvraj's six sixes would not have made sense had those not been televised live. We can now watch every player's emotions after a fifty being scored or a wicket being taken or a catch being dropped. TV has made million captains in India who can now freely debate whether a fine leg is required for Jayasuriya or not. The biggest achievement in this perspective is that India got Sachin!
Now that all tried and tested methods are working and are being tested further, the entrepreneurs of this medium have embraced the new genre of entertainment. Reality TV has now gripped the nation and has delivered a knock out punch to all other programs. From foul mouthed residents of a lonely but watched house to aspiring singers of all ages, reality entertainment has opened up the Pandora's box of talent. It will taken an altogether separate blog to fill the substances of this reality TV!
If I say TV completes us, this will not only be an understatement but absolutely useless statement!
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